Global Growth Strategy & Planning


A critical phase, either in new market launches or existing international operations, is to clearly define a strategy and plan. It is important to ensure your brand is relevant, and that your organization is ready to operate in different markets. If already in operations, it is also a best practice to review and revise your strategies and plans on an ongoing basis, in order to maximize growth and optimize profitability.

  • New Market Prioritization & Selection

  • Existing Market Growth & Optimization

  • Competitive Analysis

  • Business Model & Structure (Company Owned, Franchised, Joint Venture, Licensing, Other)

  • Market Research & Cultural Considerations

  • Financial Modeling & Business Planning

  • Organizational structure & Staffing considerations

  • Real Estate & Market Planning

  • Sale Strategies

  • Implementation / Project Plans